Archive for the ‘Analysis’ Category

Why Follow Me?

I get new followers every day on Twitter even though my tweets aren’t interesting. It’s obvious that most are automated requests clicking through the followers list of A-list tweeters. This is another example of trickster marketing. I bet there are various ways to do this although Google Wealth Maker recently came to my attention via [...]

Life After Google

I’m a big fan of contrarians so I’m going to keep my eyes on a new web site called Life After Google. The related Squidoo lens is a kind of manifesto.
I’ve seen a number of these types of sites come and go since the Google IPO. The best ones simply disappear one day and leave [...]

Another Squidoo Lensmaster Reports a Drop in Traffic

Magicality is a Squidoo lensmaster who’s goal is “to make $500 per month by the end of 2008 using only Squidoo lenses.” His blog reported a September payout of $96.42 on 73 lenses. I suspect this is frustrating since he passed the $100 a month milestone seven months ago and has been on a plateau [...]

Is Squidoo Following the GeoCities Model of a Decade Ago?

About a decade ago the buzz was setting up a GeoCities web site. The buzz ended when it became evident that most of the stuff you’d find on geocities.com was crap and a waste of time. I suggest that Squidoo is heading down that path with the added twist that people hope to create residual [...]

Race Report for Squidoo vs. HubPages: One Horse has Stumbled

Monthly Page Views are Dead Even According to Quantcast but Alexa Shows a New Trend.
Quantcast numbers show that the race has tightened with both Squidoo and HubPages achieving 19.2 million page views in the past month. Squidoo and HubPages are both “Quantified Publishers” which means that Quantcast directly measures their visits. Therefore, the Quantcast numbers [...]

Looking at the Squidoo Business Model

Up to this point, I’ve been focused on creating original content. Now I’m looking at the Squidoo business model. According to Loyalis (Captain Squid), the Squidoo payout follows a tiered structure.
For August, it was as follows.

Lens rank higher than approx 2,000: $7.78 per lens per month
Lens rank approx 2,000 – 10,000: $1.32 per lens per [...]